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Jeffries Marketing, led by principal Dottie Jeffries, is a versatile communications firm known for its ability to create and execute effective, targeted public relations and marketing campaigns.
The firm specializes in devising, communicating and tracking the ongoing narrative that defines individuals and organizations. Jeffries Marketing supports clients with a range of services that includes media relations, branding, website development and, in some cases, event creation and planning.
Jeffries focuses on artists and organizations in the nonprofit and for profit sectors. The firm has particular expertise working with clients from the arts and architecture, healthcare and mental health.
Dottie Jeffries began her career working with The Nature Company, a specialty retailer selling books and products related to natural history. She next moved into the world of museum retailing and product development. She worked with the Science Museum of Minnesota and Chicago’s famed Museum of Science and Industry where she tripled retail sales over a period of four years.
Prior to establishing Jeffries Marketing, she was Marketing Director for the multi-media tour attraction, “Here’s Chicago.”
Most recently, Dottie served as Director of Public Affairs for the American Psychoanalytic Association where she directed internal, external and online communications as well as the media relations. She also oversaw the Association’s branding, both for the organization at large as well as for the Association’s myriad programs and publications.
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